TY  - BOOK
AU  - Puranananda, Jane
ED  - Thailand Convention & Exhibition Bureau
TI  - Thailand and ASEAN MICE Venue Standard
U1  - 341.2473 
PY  - 2021///
CY  - Bangkok
PB  - Thailand Convention & Exhibition Bureau
KW  - ASEAN
KW  - Southeast Asia
N1  - กำลังดำเนินการ
N2  - The primary mission of TCEB is to push forward development of the MICE industry with aim of creating continuity and sustainability. MICE industry is growing rapidly; it is becoming being increasingly focused on by business sectors at both domestic and regional levels. As such, TCEB recognises that there should be a standard tool to systematically measure the quality of venues for hosting MICE events in Thailand in order to raise standards and provide opportunities for entrepreneurs to develop their potential in terms of systematic thinking in business, management and investment, so as to ensure that operators can run MICE businesses in accordance with international standards. To this end, TCEB has developed a Thailand MICE Venue Standard (TMVS) for the frst time in Thailand and the ASEAN region
UR  - https://opacb.bsru.ac.th/book/File114177.pdf
ER  -